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Creativestrategiesus is one of the original innovators of Electronic Medication, Therapy and Care Management (eMAR Plus). With Delight Scale, they have designed the 10 best questions to capture the customer experience. The results are scored, weighted, and aggregated into the product's delight score. This approach has been proven to allow for a more holistic measurement of the customer experience and provide actionable product insights that can truly separate the good from the mediocre. Pleasure is the cornerstone of every loyal and engaged customer. Whether they focus on the consumer or enterprise market, they are all witnessing a shift from hardware, software, and services as separate sources of value to the holistic experience their combination produces.